Before I dive into this question, I want to take a moment and look at the major problem with it. Not to pick on you, the searcher, but to reframe your way of thinking. So let me ask you, when you are looking for a 5 minute corporate video production, what comes to mind? This? Or maybe this? That puts your range somewhere between $100 - $50,000,000.
What you really need to be looking at is your internal goals, what do you want to get out of this production? A five minute video might not be what you need, so don't hire production teams just for production's sake. When hiring a video production company, animation content studio, or marketing agency, you really need to look at what your company can provide, and what you want the final product to do for you financially.
What To Look For In A Portland Video Production Company
You are probably looking for a Portland video production company because you want someone local. That's great! It has all kinds of implications for the local economy (and can also be helpful when location scouting). But you want to be sure that they have a great team that is well connected to the local community. You don't want a company that uses overseas editing or refers you to national companies. Find local, stay local.
You are probably also interested in the diverse talented creatives that reside here. Whether they are sole videographers, a video production company, a full service video production company, or maybe they are a full film and video production team complete with an animation creative agency. Again, it all depends on what you want to get from content creation. Let's look at some options.
Full Service Video Production Companies In Portland Oregon
There are a multitude of video production companies in Portland, and just as many reasons to want one. For instance, 72% of website visitors prefer video to text. So if you don't have a video on your site, you aren't speaking the language of 7/10 potential customers. So in the case of small businesses, should you use a full service video production company? Or a smaller, more boutique creative agency?
Again, it depends on what you value as a company. You may need lots of creative direction, or maybe all you need is a highly responsive team. Do you just need video production? Or do you require other marketing materials as well? Sometimes a company will refer you to other resources based on your needs, other agencies handle everything in house. Top video production companies will make sure their team specializes in only video production services, but will gladly refer you to a web design agency or other business services.
Marketing And Video Production Services
Now if you get into marketing agencies, or video marketing services, the prices tend to go up but the services they offer are far more comprehensive and wind up being much more cost effective prices in the long run. A company such as this has the necessary agility to customize your plan to include whatever graphic design, advertising, editing/post production, pre production, web design, concept development, and any other marketing or video production you need.
If your primary concern is videos, you should first have a look at some "video marketers" because those are generally people who got their start in video production, and later became a marketing company. This is important because with the ever-changing landscape of marketing, it is much more likely for a video person to become a marketer than a marketer become a video person. As a result, these "marketing companies" tend to hire out to the cheapest possible videographer or video production company, which may not be able to deliver on the results you desire. On the flip side, a video marketing agency will know how to effectively market your videos, and importantly, what content should go in each of them. This is crucial when getting an ROI off of video production services.
What Makes Left Mind Media Special?
Of course you are on the website of Left Mind Media, so you bet your butt we're going to tell you about ourselves. I could tell you that what makes us unique is our positive company culture, our positive attitude, our creative vision, or our high quality work. We have those, but that's not it. What's unique about us is where we came from and where we're going. You see, we started as all normal video production companies in Portland start. But it didn't take us long to turn to marketing because we knew that we wanted our videos to do something. Not just look pretty, but actually have a positive impact. To give the business community a strong ROI. To sell stuff. To strike an emotional chord. And that wasn't happening - not because of the videos - because they weren't being viewed. Our clients would love the videos and then just expect them to do the work. Well, it doesn't work that way and we got tired of it. So now it's our mission to not only create amazing video content, but to get that content viewed so it can make the impact I know it can make. That's what makes us unique.
